|Gibraltar||Salary: Competitive Salary + Benefits|
|Sector: Tech||Type: Permanent|
|Start Date: ASAP||Contact: Robert Ally|
CRM Manager Mandarin Speaker | Online Gaming | Gibraltar | Remote UK, Spain, Gibraltar
SRGEurope have been appointed to recruit an experienced Mandarin speaking CRM Manager. The CRM Manager is responsible for developing and implementing the CRM Strategy to increase customer lifetime value across the Company's brands.
The role will be responsible for growing the retention program across multiple markets for the product. You will be confidant to collaborate cross functionally with Acquisition, Product, and Creative and Technology teams to ensure Company strategy alignment. As CRM Manager you will be required to have a good understanding of how to use technology and data to improve the effectiveness of CRM campaigns.
If you are an experienced bilingual Mandarin and English speaking CRM Manager then this is an amazing opportunity for you.
What's on Offer?
A fantastic collaborative work environment in an excellent location.
Excellent Basic Salary Package
Private Healthcare that begins on day one and the option to add family members.
A Pension Plan after successfully completing probation.
Free language classes and wellness coaching.
Discounts for several restaurants along with subsidised gym memberships.
A comprehensive relocation package.
What you will be doing:
Consolidate data from multiple platforms, partners and stakeholders, for the purpose of evaluating campaigns results
Responsible for the measurement, reporting and optimisation of all CRM activities within your mirror brand
Create and manage both the event/sport focused and lifecycle CRM calendars
Ensure all promotions and communications are aligned to business value
Implement personalisation strategies based on a data driven approach
Identify gaps and develop new processes and procedures to ensure CRM best practice and alignment
Establish and maintain relationships with key business partners to ensure strategy alignment
Manage relationship with external CRM suppliers
Liaising with dedicated promo team and promo operations team to review and set up campaigns then stress-test the campaigns before launch.
Monitoring campaigns results on daily basis by providing a summary of their key metrics.
Work alongside the Brand Manager to produce a set of KPIs for each campaign that compliments the overall departmental goals
Provide reports to the senior management detailing the success of each campaign
Work within agreed promotional budget
Minimum a Diploma/Degree in Business or equivalent
3 - 5 years within a digital marketing industry preferably in Gaming industry or equivalent
Strong command of Mandarin in written & communications required; good level in English is acceptable.
Ability to use Adobe Photoshop is a good advantage.
Interested in all kinds of digital tools/platforms, in digital and mobile marketing developments.
Managing a project with a 'can-do' attitude is critical for success in this role.
Analytical with an affinity for numbers and Excel
Mature and objective person who is professional
Gibraltar is a British Overseas Territory on the edge of the Iberian Peninsula neighbouring Southern Spain. It boasts 300 days of sunshine per year, a relaxed out of work lifestyle and is easily accessible to the rest of Europe from Gibraltar and Malaga airports. The primary currency in Gibraltar is pounds/sterling and there are excellent English speaking schools if you are relocating with your family. We will help you with your relocation process about which you can read here: https://www.srgeurope.com/working-in-gibraltar/relocating-to-gibraltar.
Please click on the 'apply' button and upload your CV and a Cover Letter or alternatively contact Robert Ally, Recruitment Consultant on Robert.email@example.com or on +350 200 69999.
Key words: CRM Manager | Mandarin Speaker | Gibraltar | Technology |Digital Marketing | Relocation